Soyang Europe set to showcase creative products at Pure Digital exhibition in Amsterdam

Digitally printable media specialist, Soyang Europe is set to showcase its most innovative products at the inaugural Pure Digital exhibition, scheduled for 17th – 19th April 2018 at the RAI in Amsterdam.

Pure Digital, which is running for the first time this year, will be co-located within the Building Holland show and is touted as The Digital Print Event for the Creative Industry, as Soyang Europe’s Managing Director, Mark Mashiter explains; “This is a new show for us and we’re looking forward to welcoming a wide range of creatives onto our stand to give them a taste of the kind of innovative solutions Soyang has to offer the industry.”

Soyang Europe will be focusing on creative wall and flooring solutions during the three day show, as Mashiter continues; “AlumiGraphics, which is a highly innovative and versatile, foil-based media that conforms to uneven surfaces such as brick and concrete, will be on show along with G-Floor, a special vinyl floor graphic material that’s anti-slip, easy to clean, tear-resistant and is extremely heavy duty. The beauty of G-Floor is that it’s printable on the reverse so that the print is essentially protected by the top coat. We know these kinds of materials will be of great interest to those designing and specifying for public and commercial spaces.”

Also of interest to Pure Digital visitors will be Soyang Europe’s comprehensive range of printable textiles. “We work closely with our partners at Soyang Technologies in China to deliver the best solutions for the growing textile printing industry,” explains Mashiter. “Soft signage and back lit textile applications continue to prove popular throughout the retail, exhibition and commercial sectors and due to our manufacturing capability, we can develop new products that our end users are asking for much quicker than other suppliers due to our production to distribution supply chain.”