Soyang Europe introduces exciting new backlit textiles from SENFA

Leading printable material manufacturer and distributor, Soyang Europe has announced two exciting new backlit textiles will soon be available from its French partner, SENFA’s Decoprint range, as it continues to expand its already extensive digitally printable substrate collections.

The first of the new releases is SUBLIMIS – an innovative range of coated backlit textiles for direct and transfer sublimation printing, as Soyang Europe’s Sales Director, Andrew Simmons comments; “SUBLIMIS is a revolutionary product with a long list of features and benefits, most notably that it successfully reduces the issue of ink migration giving backlit applications really punchy graphics and colours and the best possible white point.”

SUBLIMIS is a coated woven polyester, available in widths up to 5m so is of interest to print providers servicing the retail and exhibition industry where large, continuous backlit prints are popular. It is non-stick, lightweight (making it desirable from a transport cost perspective) and provides excellent light diffusion to give the wow factor to light box displays.

Soyang Europe is also pleased to introduce ALTERRA, an eco-friendly backlit fabric woven with recycled fibres that performs in the same way as SENFA’s popular Decoprint Pearl, but uses less non-renewable resources.

“ALTERRA is a coated polyester suitable for indoor backlit displays,” confirms Simmons. “Not only does it incorporate 65% recycled fibres into the manufacturing process, but its green credentials continue with it being PVC-free and suitable for more eco-friendly ink types such as UV and latex.”

“ALTERRA was the recent winner of the SGIA Product of the Year award,” continues Simmons. “The material provides superior print quality and light diffusion which makes it an attractive choice for specifiers in retail, for example, who are required to minimise environmental impact without losing any of the impact of POS light box displays.”