The recent investment in a new MTEX Blue dye sublimation printer by leading printable substrate manufacturer and distributor, Soyang Europe has enabled the company to significantly increase its sample production and testing, benefiting its customer base with an improved service.
The ‘all in one’ direct to polyester printer features in-line fixation, resulting in output that is ready to sew and install – making it ideal for sign makers, graphics houses and production print operations looking to supply sublimation printed textiles for the retail, exhibition and display sectors. “Soyang Europe has long been associated with textile substrates and with more companies looking to add the capability to their print portfolios, we saw the need to assist them as best we could,” says the company’s Managing Director, Mark Mashiter. “
The MTEX Blue dye sub printer has allowed our sales team to demonstrate to customers what a printed fabric looks and feels like, rather than simply supplying an unprinted swatch – much to our and their benefit.”
The new printer joins Soyang’s R&D fleet of solvent and latex machines and helps accomplish important tasks for the company. “Having in-house print capabilities also gives us the means to test new products before bringing them to market,” continues Mashiter. “Equally, we’re able to assist customers in the field with any technical enquiries – having ‘industry standard’ printers and inks means it’s possible for us to offer an extra layer of support for companies by using similar machines to theirs.”
Soyang Europe offers a broad range of dye sublimation printable textiles, including its own Far Eastern manufactured range of backlit, flag, mesh and display materials, as well as European manufactured fabrics from Endutex and Aurich Textilien. “Textile is a huge growth sector at the moment and our range of fabrics ensures our customers are in a strong position to positively respond to any requirement that their customers may have,” concludes Mashiter. “From retail lightboxes to interior décor, exhibition stands and soft signage, we have textiles available in a range of sizes and for a broad array of ink technologies. The MTEX Blue allows us to supply a printed sample to our customers that perfectly communicates how well these substrates perform.”
The MTEX Blue dye sublimation printer is exclusively distributed in the UK and Ireland by Hybrid Services Ltd and the company’s National Sales Manager – Textile & Apparel, Stephen Woodall, comments, “Soyang Europe’s investment in the MTEX Blue very much underlines the printer’s capabilities – we’re hugely impressed with the output we’ve seen on their range of fabrics already and we’re confident it will prove an invaluable tool for sampling and quality control.”