The importance of buying through a trusted hardware reseller

Investment in new printing or finishing equipment is no easy task. With such a wide range of options available to print companies and sign-makers, it can be difficult to know where to start your search for a new machine.

While the temptation is to focus on the specifications of the machine and its price tag, those who have been working in the industry long enough know that the actual question you should be asking while seeking out new solutions is “who is behind the box?”.

Working with a trusted reseller of equipment will mean that you are not only buying from a reliable source but also a company that you can depend on for technical advice and problem solving in the long-term. After all, investment in a machine should not end once it has been installed at your site; support should continue long after to ensure you get the most out of your new purchase.

There is little worse than getting a machine installed and it breaking down after a few days, weeks or even months, and not having any aftercare from the supplier from which you purchased the device. After all, downtime costs money and you will want to rectify the issue as swiftly as possible.

For this reason, working with proven suppliers – such as Soyang Hardware – is the best choice in the long run. We have several manufacturer-certified engineers who offer technical support, whether over the phone, via email, or via a site visit. Add in that some of our specialist staff have been servicing machines for decades, building long-term relationships and further partnerships with customers, and this offers even greater peace of mind to those ploughing thousands of pounds or euros into a new machine.

Of course, this level of support should run throughout the investment process, from the initial stage of looking at a device to delivery, installation and the all-important aftercare. With specialist demo facilities in both Lancashire and Cambridge, Soyang Hardware offers customers the opportunity to get up close with their potential new purchase to see if it is the right fit for them before signing on the dotted line.

Tying in with this is offering customers the ability to test out certain materials prior to making their final decision on a machine. For example, Soyang Hardware has recently hosted customers for live, in-person demonstrations of the new Fujifilm Acuity Triton Aquafaze, the Mimaki CJV200 Series and the Veloblade Nexus cutting systems from Vivid Laminating Technologies.

The NEW Fujifilm Acuity Triton with Aquafuze Inks 

Reliable suppliers should also be providing you with the relevant training to ensure your staff can get to work almost immediately after the new machine has been installed. Soyang Hardware’s team of expert staff offers exactly this, delivering on-site training to workers, bringing them up to speed on how to get the most out of the technology – thus removing the start-up stress associated with a new purchase.

While of course hardware will be the primary focus, printers and sign-makers should not skimp on software, which often dictates how well a machine performs in terms of integrating with its wider environment. With this, you should ensure that your supplier knows what they are talking about when it comes to software solutions.

Soyang Hardware understands the entire workflow, from RIP software and hardware to printable textiles and vinyl and finishing equipment, helping to assure customers that their new investment will be optimised from start to finish. This cradle to grave approach eliminates headaches and expensive bottlenecks that can put extra stress on business, allowing customers to feel the benefits of their new machine from the word go.