Go Green with Banner

There is strong competition out there amongst printing companies for banner printing work, with a large number of sign and graphics companies offering this as a low value, bread and butter commodity.

However, given the right materials, there is still good profit to be made from banners if the right choices are available to attract large retail brands and the ever expanding exhibition industry – and green is definitely the way to go.

In recent years, large retail brands have set about addressing a shortfall in their environmental credentials, and one way in which they’ve done this is by specifying all their banners, lightboxes and other sales and marketing graphics are produced using recyclable materials, with eco-friendly inks, making as minimal environmental impact as possible. Printable substrates, such as the Terratex PVC-free range of textile banner material, are printable with latex and UV inks and can ensure sign and graphics providers stand a good chance of attracting these high calibre brands, and as a result, can charge more for providing that all important ‘green’ service.

Another sector that seeks out recyclable and green solutions is the exhibition market. We see more and more that green products are being stipulated to reduce the impact that the events industry is having on the environment and this is something that print providers can tap into to boost banner making profits. The range of 100% recyclable banner material we provide here at Soyang gives sign and graphics companies the credentials required to win big contracts in the exhibition arenas. Other benefits of PVC-free recyclable banner, like the Terratex range from Endutex, is that it’s textile based so not only does it have your environmental boxes ticked, but it’s lightweight to ship, doesn’t get creased in transit and the finished products look amazing.